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Producten · E-mailmarketing · van Laposta
Laposta
Newsletter and email marketing service for creating and sending email newsletters to contact lists.
Alternatief voor Mailchimp
4 / 6 zo scoren we
Wat het doet
Newsletter and email marketing service for creating and sending email newsletters to contact lists.
Juridische entiteit
Laposta B.V.
General terms v1.7 (Oct 2026): Laposta B.V., Berkelkade 14-B, 7201 JE Zutphen, KvK 72409681. Same entity and KvK on https://www.laposta.nl/en/contact.
Hoofdkantoor
NL
Visiting address Berkelkade 14-B, Zutphen; Chamber of Commerce 72409681.
Prijs vanaf
Free up to 2,000 contacts; subscription from EUR 210/year excl. VAT (mail credits from EUR 9)
Free tier shows Laposta advertising below every email and allows 12,000 emails/month.
Jurisdictie onbekend
Contractpartij
Laposta B.V. (NL)
Contracting entity, registered with the Dutch Chamber of Commerce under 72409681.
Uiteindelijk moederbedrijf
Onbekend
Shareholder of Laposta B.V. not confirmed. Team page lists the founder as owner, but not whether the shares are held directly or via a holding. KvK register could not be read (JS-only page). No acquisition found.
Blootstelling aan buitenlands recht onbekend
Gebaseerd op dezelfde eigendomsketen als jurisdictie.
Dataopslaglocatie voldoende
Standaard opslag in de EU
Ja
Hosting subprocessors BIT B.V. and TransIP B.V.: DPA stipulates all data is stored in the Netherlands.
Standaard verwerking in de EU
Ja
All servers placed in a Dutch data centre. Email delivery subprocessor Postmastery B.V. (Amsterdam) stores data in the EU per https://www.laposta.nl/en/subprocessors.
Regio's
Netherlands
Hosting (BIT, TransIP) in the Netherlands. The email delivery subprocessor (Postmastery) only states storage in the EU.
Subverwerkers voldoende
Openbare lijst
Ja
Lists BIT B.V. (Ede, NL, hosting), TransIP B.V. (Leiden, NL, hosting), Postmastery B.V. (Amsterdam, NL, email sending/delivery).
Niet-EU in kernverwerking
Nee
All listed core subprocessors are Dutch. Not on the list: docs.laposta.nl runs on Help Scout (US, Boston) and the website loads Google Analytics; neither is core processing. Not checked: whether support email is handled through Help Scout.
DPA voldoende
AVG art. 28 beschikbaar
Ja
Standard processor agreement (verwerkersovereenkomst) signed in-account, required before adding contacts. Own DPA template only on paid subscription.
Lock-in voldoende
Open source
Nee
Terms art. 13: all IP in the software rests exclusively with Laposta or its licensors; customer may not reproduce or publish it.
Zelf te hosten
Nee
Offered only as a hosted service under licence (terms art. 8.9, 13); no self-hosted option on pricing pages.
Volledige data-export
Ja
Lists, segments, unsubscribed contacts and campaign results export to Excel; REST API at api.laposta.nl. Terms 8.10: no guaranteed readable format; free accounts no post-termination export.
Functies niet gescoord
Automatisering
Ja
Automations started by sign-up, field change, open, click or date; birthday campaigns. Free plan max 100 automations, paid unlimited (pricing page).
A/B-testen
Nee
Help centre: no standard A/B test function (yet). Manual workaround with an extra field, segments and two campaigns.
SMS
Onbekend
No SMS sending mentioned on pricing/feature table, function pages or help centre; no page states it is not offered.
Landingspagina's
Onbekend
No landing page builder mentioned; only standalone sign-up forms and web versions/archive page of newsletters. No page states it is not offered.
Aanmeldformulieren
Ja
Standalone and embedded forms per list (embedded also as pop-up or slide-in), own-design option, WordPress plugins. Unlimited on all plans; double opt-in on paid plans only.
Transactionele e-mail
Onbekend
API covers lists, fields, segments, contacts, webhooks, campaigns and results; no transactional or SMTP sending found. No page states it is not offered.
API
Ja
REST/JSON API (docs at api.laposta.nl/doc) on free and paid accounts; free 3 API keys, paid unlimited.
Contacten importeren
Ja
File import in .xls, .xlsx or .csv (first sheet only), with dedupe and update/unsubscribe options. Free plan up to 2,000 contacts.
Vergelijkingen
Wat er veranderd is
- 2026-10-16 Add Laposta features
- 2026-10-16 Add a sourced description and an alternative_to list to products
- 2026-10-16 Record the basis of each primary source; apply data decisions
- 2026-10-16 Add Laposta vendor and email marketing product
Elke wijziging in deze feiten wordt bewaard in de versiegeschiedenis. Elke wijziging is vóór publicatie gecontroleerd.