Fakten, Anmerkungen und Vergleiche werden auf Englisch angezeigt, so wie sie aus ihren Quellen erfasst wurden.
Produkte · E-Mail-Marketing · von Laposta
Laposta
Newsletter and email marketing service for creating and sending email newsletters to contact lists.
Alternative zu Mailchimp
4 / 6 so bewerten wir
Was es leistet
Newsletter and email marketing service for creating and sending email newsletters to contact lists.
Rechtsträger
Laposta B.V.
General terms v1.7 (Oct 2026): Laposta B.V., Berkelkade 14-B, 7201 JE Zutphen, KvK 72409681. Same entity and KvK on https://www.laposta.nl/en/contact.
Hauptsitz
NL
Visiting address Berkelkade 14-B, Zutphen; Chamber of Commerce 72409681.
Preise ab
Free up to 2,000 contacts; subscription from EUR 210/year excl. VAT (mail credits from EUR 9)
Free tier shows Laposta advertising below every email and allows 12,000 emails/month.
Rechtsraum unbekannt
Vertragspartner
Laposta B.V. (NL)
Contracting entity, registered with the Dutch Chamber of Commerce under 72409681.
Oberste Muttergesellschaft
Unbekannt
Shareholder of Laposta B.V. not confirmed. Team page lists the founder as owner, but not whether the shares are held directly or via a holding. KvK register could not be read (JS-only page). No acquisition found.
Zugriff durch Drittstaatenrecht unbekannt
Beruht auf derselben Eigentümerkette wie der Rechtsraum.
Datenstandort erfüllt
Speicherung standardmäßig in der EU
Ja
Hosting subprocessors BIT B.V. and TransIP B.V.: DPA stipulates all data is stored in the Netherlands.
Verarbeitung standardmäßig in der EU
Ja
All servers placed in a Dutch data centre. Email delivery subprocessor Postmastery B.V. (Amsterdam) stores data in the EU per https://www.laposta.nl/en/subprocessors.
Regionen
Netherlands
Hosting (BIT, TransIP) in the Netherlands. The email delivery subprocessor (Postmastery) only states storage in the EU.
Unterauftragsverarbeiter erfüllt
Öffentliche Liste
Ja
Lists BIT B.V. (Ede, NL, hosting), TransIP B.V. (Leiden, NL, hosting), Postmastery B.V. (Amsterdam, NL, email sending/delivery).
Nicht-EU in der Kernverarbeitung
Nein
All listed core subprocessors are Dutch. Not on the list: docs.laposta.nl runs on Help Scout (US, Boston) and the website loads Google Analytics; neither is core processing. Not checked: whether support email is handled through Help Scout.
DPA erfüllt
Art. 28 DSGVO verfügbar
Ja
Standard processor agreement (verwerkersovereenkomst) signed in-account, required before adding contacts. Own DPA template only on paid subscription.
Lock-in erfüllt
Open Source
Nein
Terms art. 13: all IP in the software rests exclusively with Laposta or its licensors; customer may not reproduce or publish it.
Selbst hostbar
Nein
Offered only as a hosted service under licence (terms art. 8.9, 13); no self-hosted option on pricing pages.
Vollständiger Datenexport
Ja
Lists, segments, unsubscribed contacts and campaign results export to Excel; REST API at api.laposta.nl. Terms 8.10: no guaranteed readable format; free accounts no post-termination export.
Funktionen nicht bewertet
Automatisierung
Ja
Automations started by sign-up, field change, open, click or date; birthday campaigns. Free plan max 100 automations, paid unlimited (pricing page).
A/B-Tests
Nein
Help centre: no standard A/B test function (yet). Manual workaround with an extra field, segments and two campaigns.
SMS
Unbekannt
No SMS sending mentioned on pricing/feature table, function pages or help centre; no page states it is not offered.
Landingpages
Unbekannt
No landing page builder mentioned; only standalone sign-up forms and web versions/archive page of newsletters. No page states it is not offered.
Anmeldeformulare
Ja
Standalone and embedded forms per list (embedded also as pop-up or slide-in), own-design option, WordPress plugins. Unlimited on all plans; double opt-in on paid plans only.
Transaktions-E-Mails
Unbekannt
API covers lists, fields, segments, contacts, webhooks, campaigns and results; no transactional or SMTP sending found. No page states it is not offered.
API
Ja
REST/JSON API (docs at api.laposta.nl/doc) on free and paid accounts; free 3 API keys, paid unlimited.
Kontaktimport
Ja
File import in .xls, .xlsx or .csv (first sheet only), with dedupe and update/unsubscribe options. Free plan up to 2,000 contacts.
Vergleiche
Was sich geändert hat
- 2026-10-16 Add Laposta features
- 2026-10-16 Add a sourced description and an alternative_to list to products
- 2026-10-16 Record the basis of each primary source; apply data decisions
- 2026-10-16 Add Laposta vendor and email marketing product
Jede Änderung an diesen Angaben wird in der Versionsgeschichte festgehalten. Jede wurde vor der Veröffentlichung geprüft.